Shane Co.
Retail Designer | Aug. 2024–Present
Production Designer | Apr. 2024–Aug. 2024
Contract Production Designer, Robert Half | Oct. 2023–Apr. 2024
Translate brand creative direction into the physical store environment, selecting and placing imagery,
signage, environmental graphics, props, and digital content for remodels, seasonal campaigns, and ongoing store updates.
Develop scaled visual plans for store remodels and updates, using floor plans, fixture layouts, merchandise
placement, and communication priorities to determine appropriate imagery, scale, and placement throughout each location.
Coordinate graphic implementation for store remodels, including production specifications and installation
planning, and travel to locations to support and oversee overnight installation of graphics and visual elements.
Built and maintain an Airtable system to track store graphics, including placement, production specifications, image rights and expirations, and replacement needs across the national store network.
Support company-wide communications across digital marketing, HR, and internal initiatives, including leading creative execution for the launch of a new customer financing program and retail credit card; provide final design, quality control, approval coordination, and development-ready assets for email and social channels.